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A GOOD VOICEOVER
A good voiceover is essential to the success of your sales message, whether it’s a “warm and fuzzy” sound to which listeners react positively and immediately, a hard-edged imperative sound with a call to action, or an “out-of-the-box” voice interpretation cutting through the usual clutter. You direct the session; I’ll produce the voice you need.
 
CHARACTER VOICES
Character voices and accents can sometimes lift a “so-so” script out of the ordinary and turn it into compelling communication. Properly used, even an old selling idea becomes new again with a comedic or uniquely-voiced message. I’m fortunate to have a broad vocal range and an ear for mimicry; try one of my classic screen idol voices, such as Humphrey Bogart, Boris Karloff, Peter Lorre Gabby Hayes or Mister Ed, the talking horse from Sixties TV.
 
SOME WORDS ON PAPER
Some words on paper look great but just don’t “read” well. With more than three decades in advertising and marketing, I can repair and enhance many scripts “on the fly” by making minor word or phrase changes without changing connotation or context.
 
COPYWRITING
Copywriting used to pay all my bills; my lexicon still serves clients well when a complex technical, medical or Industrial script is needed. I’m adept at turning arcane verbiage into clear and understandable English.
 
ON-CAMERA
On-camera or in a live appearance, I have been featured in many corporate theatre projects, ranging from my motivational sessions as General Patton to seasonal events as Ebenezer Scrooge; I’ve appeared before school groups as Benjamin Franklin and portrayed “Bally Bob” for the casino chain, both live and in their commercials. Over the years, I’ve created characters that served not only to amuse and entertain, but also to deliver and reinforce a variety of goals and objectives.
 
APPLICATIONS
Applications for my skills range from radio spots and television commercials to training films, corporate videos and books on tape, DVD narratives, eWeb development, on-hold messaging, and pre-recorded announcements on CD for public or private events. Candidly, I’ve lost count of the events I’ve emceed, and I’ve even been seen in a few films for theatrical release. NOW…how can I be of help to you?


 
 

 
 
With a superior vocabulary for complex medical and technical narrations, Bill is also noted for his story- telling. A long-time voice actor, his voice has been key to multiple Addy and Telly Awards for a broad range of clients. With three decades in advertising, marketing and media, he’s uniquely able to interpret copy and deliver compelling communications to virtually any audience. The word most often used to describe his range and versatility with accents and dialects is “professional.”




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